Month: June 2009 | eMarketing Innovation in Pittsburgh PA

For Your Blog or Social Media: Write What You Know, Not What You Think People Want.

June 22, 2009 3 comments

People often inquire whether a topic is good. Usually they want to know whether it will attract search engines or an audience. This is the wrong question to be asking. The right question is whether this topic directly applies to what my blog or social media site is about. Why is trying to write for what you think there is

Internet Marketing, Search Engine Optimization

An Online Single Content Source Has Singular Content

June 8, 2009 20 comments

I previously posted about making social networking sustaninable through a single content source. There is a hidden pitfall here. A single content source needs to be singular. That means it speaks to a single topic. My blog is an example of stretching about as far as possible. I cover internet marketing, SEO, email marketing, and website maintenance. These three pieces

Internet Marketing, Search Engine Optimization, Web Maintenance