Surveys have many potential uses and are easier to implement than ever. But, it’s important to use them wisely so you don’t waste your time and resources or frustrate your customers with unnecessary questions. To create effective online marketing, surveys are most useful for evaluating campaigns or using the feedback to create statistics for content. The problem that many marketers

Using events to engage your audience can be a powerful call to action. However, events require much more logistic planning and the number of attendees largely dictates how an event should be structured. So how can you efficiently plan for an event if you don’t know the demand beforehand? If there is a fee for your event and you are