Month: January 2020 | eMarketing Innovation in Pittsburgh PA

Review your Digital Marketing for Outdated Information

January 28, 2020 Leave a comment

A company’s digital marketing assets can grow to a sizeable number of properties that are easy to lose track of. That’s especially true for assets that are rarely used. It’s important to keep a list of your active digital marketing assets and review them periodically for content updates and administrative access. Digital marketing assets that are commonly used, like the

Internet Marketing, Search Engine Optimization, Web Maintenance

Leverage Your Personal Style for Improved Digital Marketing Content

January 14, 2020 Leave a comment

Every trainer, consultant, and professional coach has their own style. That style can run the gamut from academic to entertaining and anything in between. Unfortunately, when digital marketing material is being compiled, much of the personality is sterilized to make communications sound “professional”. Personal style can and should co-exist with professional communications to make them more authentic and engaging. Personal

Email Marketing, Site Conversion, Web Maintenance